By Lauren Ash. Photography + Art Direction by Deun Ivory. Styling by Mycall Akeem Riley.
Winter in the midwest is the ultimate scam. Native Midwesterners like me carry unique, er twisted, realities: we tell ourselves that six months of mostly sunny, warm weather justifies six months of nightmarish cold, harsh winds, and sidewalk situations that we can't even wear regular shoes in.
Think I'm being dramatic? Winter means shorter days, more layers that I don't enjoy peeling off, and a tendency to neglect my H20 game. Translation for you folk currently sunbathing while reading this: there's very little sunlight, I rarely see my own body, and I don't drink enough water. All of these things can link to seasonal affective disorder AKA seasonal depression, which we chat about a little bit in our recent podcast episode.
To my last point about hydration, I fully realized how backwards not drinking enough water during the winter is. However, I know I'm not alone in my tendency to drink less water during this figuratively and literally cold time of year. You see, during the summer when I'm living my best life under the sun, I sweat more and am more physically active, both of which produce a mental and physical domino effect. I sweat, therefore I hydrate. I lay at the beach (yes, Chicago has beaches!), therefore lemme guzzle this water. But during the winter there are none of these reminders. My brain quite literally freezes and I lose all common sense. I tend to forget that winter is also one of the driest times of year and that I'm still 50-65% water and that I need to continue to drink all the water I can manage (target goal: 8 glasses per day).
Thankfully, in addition to water, there's another way for me to enjoy hydrating to my optimum level: WTRMLN WTR. Here are my top 5 reasons for why WTRMLN WTR can keep juicin' me up this winter (this is not a sponsored post):
Reason #1 why WTRMLN WTR can keep juicin' me up: WTRMLN WTR keeps it simple with just 3 ingredients.
I already told ya'll I like to approach what I put on my body with as much simplicity as possible. Same with what I put in my body. WTRMLN WTR contains watermelon flesh, watermelon rind, and lemon juice. That's it. No shady preservatives or sneaky dye made in some lab to make us thirst for it unnaturally (seriously, this is a thing). And it's made from non-GMO fruit, I might add. This means that it's grown without genetic modification, like so much of what we consume now.
I also enjoy knowing that WTRMLN WTR carries no extra sugar in it. The 12 grams listed are naturally derived from the watermelon's and organic lemons squeezed into each bottle.
Reason #2 why WRMLN WTR can keep juicin' me up: It gives me an extra healthy dose of electrolytes, even more than most sports drinks.
Electrolytes do the most, ya'll. From keeping our heartbeats going, to giving the green light for our muscles to contract, electrolytes are pretty important. WTRMLN WTR wins because they boast six times the amount of electrolytes as compared to popular sports drinks. So, guzzling down a bottle of watermelon juice and lemons post yoga, post night out, is a brilliant thing to do. My Party Noire collective and I had WTRMLNR WTR on deck after one of our summer parties so that everyone who twerked the night away could re-up on their electrolytes before calling it a night.
Watermelon's contain so many other crucial vitamins and nutrients, and are mostly water, just like us!
Reason #3 why WTRMLN WTR can keep juicin' me up: Beyoncé is an investor. Need I say more? I'd like to drink whatever Beyoncé is drinking. Maybe one day we'll discover that WTRMLN WTR is the fountain of youth.
Reason #4 why WTRMLN WTR can keep juicin' me up: It tastes amazing. This might sound like a no-brainer, but hear me out. I personally am known to drink things that taste icky just because I know it's healthy for me. I'm the strange one who enjoys taking shots of apple cider vinegar and probiotic-rich beet juice. My Bahaman friend made me a immune-system boosting concoction that he grew up taking the other day that and I downed it with a smile on my face, much to his surprise.
WTRMLN WTR is what it sounds like: cold-pressed (which preserves the vital nutrients!) watermelon rind, flesh, and lemon juice. So unless you're an outlier who doesn't enjoy the taste of watermelon, this beverage is a joy to slurp down.
Reason #5 why WTRMLN WTR can keep juicin' me up: It's not meant to only be enjoyed as a standalone drink--they got recipes, ya'll! While I'm currently on a no-alcohol diet (yay, January cleanse), I'm looking forward to trying WTRMLN WTR's "Mellini" (their spin on a bellini) at the next brunch I go to in February. If you listen to the Black Girl In Om podcast, you're also aware that cooking has become one of my favorite new mindfulness and self-care activities. So, I'm adding WTRMLN WTR's Thai Ginger Coconut Soup to my recipe list—follow me on Instagram and I'll be sure to share about one of these sure-to-be-tasty recipes when I make it.
That's all, folks! I'm curious to know if you've tried WTRMLN WTR and, if so, your thoughts on it! Share below! And if you have ideas for something you think my team and I would love, send your suggestion our way: email@example.com. Bonus points for sending a brand owned and led by women of color!